Lovelol.de
  • Small Business
  • Business Tips
  • Marketing
  • Resume
No Result
View All Result
  • Small Business
  • Business Tips
  • Marketing
  • Resume
No Result
View All Result
Lovelol
No Result
View All Result

Home » Small Business » McDonald’s Gets It Wrong While Market Basket Gets It Right

McDonald’s Gets It Wrong While Market Basket Gets It Right

November 28, 2021
in Small Business
0
SHARES
9
VIEWS
Share on FacebookShare on Twitter

McDonald's Gets It Wrong While Market Basket Gets It Right

The same day, minutes apart, two completely different experiences at McDonald’s and Market Basket (a Northeastern us grocery chain) and, therefore, the lessons we will learn as a result.

RelatedPosts

Key Benefits of Considerate Medical Collections

Key Benefits of Considerate Medical Collections

January 28, 2022
Tips for Buying Educational Microscopes (1)

7 Ways to Get Value for Money From Your Accountant

January 28, 2022
Tips for Buying Educational Microscopes

Tips for Buying Educational Microscopes

January 28, 2022

First, Market Basket. If you’re within the NE, you’ll remember the internal dispute the store’s browsing. The beloved President has been forced out and replaced with outsiders who, consistent with info, the shop put bent ok $300 million from ongoing projects/expansion and paid it out to shareholders.

In support of the now-former president, warehouses are closing their doors, refusing to ship to stores, store employees are wearing pins with the previous president’s picture on them, and requesting customers sign petitions located throughout the stores to reinstate “Arthur T.”

The amount of support the workers are showing the previous president is nothing in need of amazing. From creating a “Save Market Basket” Facebook page to wearing pins and explaining to customers why many stores shelves are empty, the list goes on.

Market Basket Lessons for Business Owners

When you support your Team as former Arthur T. did, as all Market Basket employees I’ve spoken with, and the press indicates she is valid, they’ll help you. In some cases to the purpose of risking their livelihood.

When there have been internal “issues,” the workers immediately made sure their customers knew what was happening and why and asked for his or her support.

See also  4 Tips to Help You Reach Business Success

And now for McDonald’s…

McDonald’s is world renown for its or its systems and processes. Believe it, they hire high school students who haven’t had employment before, and whether in Massachusetts or California, you are going to possess an equivalent burger within the same wrapper and with equivalent toppings.

They pioneered franchising.

That was until McDonald’s decided it wanted to be Starbucks and began offering a spread of “McCafe™” items.

From iced coffees in various flavors to “frappés” and a number of other things.

Now, instead of being “in and out” of drive-through in 90-ish seconds, it takes several minutes, and, from personal experience, 3 of my last four orders are tousled (at three different locations) – each involved one among the McCafe™ items.

You see, McDonald’s forgot who they were. a quick food restaurant. (Note: Ironically enough, I used to be recent during a Starbucks and that they were selling egg sandwiches. While not a coffee drinker, I’m a “coffee smeller,” and let’s just say the wonderful Starbucks scent is not anymore.)

McDonald’s/Starbucks Lessons for Business Owners

Know what you are doing best and stick with it.
When choosing to diversify, keep an eye fixed on the “back end.” Is everything working because it should? What’s been sacrificed (speed, quality, personal touch, etc.)? Can it be fixed? Is that the tradeoff worth it?
In Market Basket’s case, they’ve taken an indoor mess and turned it into a chance to actually connect with their customers.

In McDonald’s/Starbucks’ cases, they’ve sacrificed a number of their best features in trying to be all things to everyone.

See also  Surviving Business Relationship Breakdowns

Two inquiries to ask yourself of your business:

At its core, what does your business do and
When times are tough/the chips are down, what do/will you stand for?
I’d like to hear the answers if you would like to share them. Just comment below. I answer all comments personally.

 

 

Previous Post

Simple Water Business Requiring No NAFDAC, That Beats Pure Water Business Hands Down

Next Post

Small Business Owner’s Personal Touch Helps To Compete With the Big Guys

Related Posts

Key Benefits of Considerate Medical Collections

Key Benefits of Considerate Medical Collections

January 28, 2022
Tips for Buying Educational Microscopes (1)

7 Ways to Get Value for Money From Your Accountant

January 28, 2022
Tips for Buying Educational Microscopes

Tips for Buying Educational Microscopes

January 28, 2022
Small Business And Economies Of Scale

Small Business And Economies Of Scale

January 27, 2022
Choosing Treatment Rooms and Clinic Locations for Your Practice

Choosing Treatment Rooms and Clinic Locations for Your Practice

January 27, 2022
Creating Wealth With Small Business Ideas

Creating Wealth With Small Business Ideas

January 27, 2022
Next Post
Small Business Owner's Personal Touch Helps To Compete With the Big Guys

Small Business Owner's Personal Touch Helps To Compete With the Big Guys

Leave Comment

Recent Post

Key Benefits of Considerate Medical Collections

Key Benefits of Considerate Medical Collections

January 28, 2022
Tips for Buying Educational Microscopes (1)

7 Ways to Get Value for Money From Your Accountant

January 28, 2022
Tips for Buying Educational Microscopes

Tips for Buying Educational Microscopes

January 28, 2022
Small Business And Economies Of Scale

Small Business And Economies Of Scale

January 27, 2022
Choosing Treatment Rooms and Clinic Locations for Your Practice

Choosing Treatment Rooms and Clinic Locations for Your Practice

January 27, 2022
Creating Wealth With Small Business Ideas

Creating Wealth With Small Business Ideas

January 27, 2022

Categories

  • Business Tips
  • Marketing
  • Small Business
No Result
View All Result