Although most people wouldn’t think of gardening as an online business, there are many similarities.
This analogy will be handy if you are able to handle all the puns coming at you. This information will allow you to “cultivate” your company to be a “budding success.
1. “Growing” Your Business
Growing your business is similar to a farmer planting his crops. Preparing the soil for the seeds is the first step.
The farmer can add fertilizer and cultivate the soil to prepare it for planting. This is how you should run your business.
People often try to send traffic to a funnel they don’t fully understand. Your funnel is like the soil. Think of traffic as “seeds.” If your funnel isn’t ready to go, you will waste your time and money sending traffic.
Broken links, incompletion pages, author responder series, or poorly written copy are all examples of unprepared soil in your garden.
2. High-Quality Seeds
Seeds are your traffic or people who enter your funnel. Farmers can get their seeds either from previous harvests or by purchasing them.
You can do the same with your traffic. You can build a high-quality list of traffic and then send them to a new funnel. See what happens.
You can also take the money and purchase the best seeds possible. You will need to buy traffic. (I recommend paid traffic because it is scalable. But that is news for another post!
What is a good seed?
Farmers know that the best seed will yield the best crops. Your traffic is essential for your online marketing campaign. You will get the best results later if your traffic is made up of former buyers. That’s sales!
3. Water Your Crops
After soil preparation and planting, the third step for the hardworking farmer is to care for the crops. The farmer will need to take great care of his crops if he wants to reap a rich harvest. The farmer will need to water the crops, remove all pests and weeds, as well as give extra nutrients.
Your online marketing business will depend on your ability to build relationships with your customers. You must nurture them, provide help, and guide them on the way to success.
This is what the top marketers know and are better equipped to understand than others who don’t “manage their gardens.”
This is the moral of the story. Too many people attempt to get paid traffic or free traffic. They literally plant the seed in the soil and then shout at it to grow. As we have already explained, this is not the only way to go.
